The Best Hats for Your Face Shape, and Why They Work

Hats are the accessory people most often say they “cannot wear”, and it is almost never true. What usually happened is that they tried one hat whose proportions did not work with their face and concluded the whole category was not for them. Choosing the best hats for your face shape comes down to three details: how wide the brim is, how tall the crown is, and whether the hat sits straight or at an angle.

This guide sets out those details for each of the six face shapes. It is about proportion, not about changing how a face looks. More in our Body Shape Styling section.

Choose a brim roughly as wide as your cheekbones or wider, and a crown height that contrasts with your face length. Longer faces suit lower crowns and wider brims; shorter faces suit taller crowns.

This guide is organised by face shape. If you are not sure of yours, the detector works from four measurements, a short quiz, or a photo that never leaves your device.

The Three Details That Decide It

Brim Width

A brim narrower than the widest part of the face tends to make the hat look small; one at least as wide as the cheekbones looks in proportion. Wide brims suit most faces better than people expect.

Crown Height

The crown is the part of the hat above the band. A tall crown adds height; a low crown keeps things compact. The useful rule is contrast — a longer face suits a lower crown, a shorter face a taller one.

Angle

A hat worn straight emphasises symmetry; a hat tilted slightly adds a diagonal line. Tilting is one of the simplest ways to make a hat work on a face it would not suit worn straight.

The Best Hats for Each Face Shape

Oval

Balanced length and width, so almost every style works. Fedoras, wide brims, berets and beanies all sit well. This is the shape where personal style decides more than proportion. Read more about the oval face shape.

Round

Width and length close to equal, with soft curves. A taller crown and a structured, angular hat — a fedora or a trilby — adds height and definition. Wearing it tilted works particularly well. Read more about the round face shape.

Square

A strong jaw and similar width at forehead and jaw. Soft, rounded shapes sit well against the angles: a floppy wide brim, a beret, a cloche, a slouchy beanie. Read more about the square face shape.

Heart

Wider at the forehead, narrowing to the chin. A medium brim works well, as do cloches and berets worn slightly back. Very wide brims can feel heavy against a narrow chin, though worn tilted they often work. Read more about the heart face shape.

Diamond

Widest at the cheekbones, narrower at forehead and chin. A hat with some width at the crown — a fedora, a beret worn slightly forward — works well with the cheekbones. Read more about the diamond face shape.

Oblong

Longer than it is wide. A low crown and a wide brim keep the proportion, and a hat worn a little lower on the forehead works well. Cloches, wide-brim sun hats and berets suit this shape; very tall crowns less so. Read more about the oblong face shape.

Face shapeCrownBrimStyles that work well
OvalAnyAnyAlmost everything
RoundTallerMedium, structuredFedora, trilby, worn tilted
SquareRoundedSoft, wideFloppy brim, beret, cloche
HeartMediumMediumCloche, beret, medium brim
DiamondWiderMedium to wideFedora, beret worn forward
OblongLowWideCloche, wide brim, beret
A camel wool felt fedora on a wooden hat stand. A black wool beret on a wooden hat stand. A natural straw wide-brim sun hat on a wooden hat stand. A charcoal felt cloche on a wooden hat stand. These are tendencies, not rules. Face shape is one input; how you wear the hat, your hair and your personal style matter as much. If you love a hat, it is worth trying at an angle before deciding it does not suit you.

Beyond Face Shape

Hair

Long hair worn down adds width below the hat; hair tucked up changes the proportion entirely. Try a hat with your hair the way you usually wear it. If you are changing your cut, haircuts by face shape uses the same principles.

Your Height and Frame

A very wide brim can overwhelm a small frame; a tiny hat can look lost on a tall one. Scale the hat to your whole body, not just your face.

Glasses and Earrings

Hats, glasses and earrings all frame the face, so they work best chosen together. See glasses for your face shape and earrings by face shape.

Getting the Size Right

A hat in the right style and the wrong size never looks right. Measure your head and convert it into every sizing system before ordering.

Read how to measure hat size, hat types and sizing and how a hat should fit. Once you have a good felt hat, how to store and care for a felt hat keeps it in shape. For colour, the colour analysis quiz helps choose shades that sit well close to your face, and for the rest of your winter wardrobe, winter accessories worth investing in.

Frequently Asked Questions

How do I choose a hat for my face shape?

Look at brim width, crown height and angle. A brim at least as wide as your cheekbones, and a crown height that contrasts with your face length, usually works.

What hat suits a round face?

A taller crown and a structured shape such as a fedora or trilby, often worn slightly tilted.

What hat suits an oblong face?

A low crown and a wide brim — cloches, wide-brim sun hats and berets all work well.

Can anyone wear a fedora?

Most people can, with the right brim width and angle. Oval, round and diamond faces tend to suit it most easily.

Why do hats never suit me?

Usually one hat’s proportions did not work. Try a different brim width or crown height, or wear the same hat tilted.

For background on the styles, see the fedora and the cloche hat.

How to Store and Care for a Felt Hat So It Keeps Its Shape

A good felt hat can last decades, and most that do not are ruined by the same two habits: picking the hat up by the crown, and storing it resting on its brim. Knowing how to store and care for a felt hat takes a few minutes to learn and is almost entirely about gentle handling.

This guide covers handling, brushing, dealing with rain and marks, reshaping and storage, for both wool and fur felt. More in our European Style guides.

Handle a felt hat by the brim, not the crown. Store it upside down on its crown or in a hat box, never resting on its brim. Brush it regularly, and let it dry naturally.

Wool Felt and Fur Felt

Most felt hats are made from one of two materials. Wool felt is more affordable and widely available; fur felt is denser, smoother and more water-resistant, and holds its shape longer. The care is the same for both, but fur felt is more forgiving.

Felt: a fabric made by matting and pressing fibres together rather than weaving them. Because it is not woven, felt can be steamed and shaped into a hat — and can lose that shape with careless handling.

Handling

Pick the hat up by the brim, front and back, with both hands. Pinching the crown to lift it — the most natural movement — gradually weakens the felt there, and eventually it cracks or loses its shape.

Handle it with clean, dry hands. Oils from the fingers mark light-coloured felt over time.

Do not pick a felt hat up by pinching the crown. It is the most common way hats are damaged, and a cracked crown cannot be repaired invisibly.

Brushing

Brush the hat regularly with a soft, natural-bristle brush to remove dust before it works into the felt. Brush in the direction of the nap — usually anticlockwise around the crown, looking from above — using light strokes.

A lint roller helps with fluff on dark felt, but a brush is better for routine care because it keeps the surface even.

The crown of a charcoal felt hat covered in dust and lint. The same felt hat after brushing, clean and even.

Rain and Marks

If It Gets Wet

Shake off the water, then turn the inner sweatband outwards so it can dry. Rest the hat on its crown, or on something round such as a bowl, away from direct heat. Let it dry completely before wearing or storing it.

Marks and Stains

Treat marks gently. Brush first; a soft dry sponge or a felt eraser lifts many surface marks. Avoid water on stains, which can leave a ring, and avoid household cleaning products entirely.

Never dry a felt hat on a radiator, with a hairdryer on high heat, or in direct sun. Heat can shrink the felt and warp the shape permanently.

Reshaping

Felt responds to steam. Holding a dented crown or a drooping brim over the steam from a kettle for a few seconds softens it enough to reshape gently by hand. Let it cool and set in the new shape before wearing.

Keep the steam brief and your hands clear of it. A few seconds is enough — too much steam can soften the felt further than you want. For a valuable hat, a milliner can reshape it properly.

Storage

  • Store upside down on the crown, or on a hat stand, never resting on the brim
  • For long storage, use a hat box with tissue in the crown
  • Keep it somewhere dry and away from direct sunlight
  • Do not stack other things on top of it
  • Brush it before storing so dust does not settle into the felt
  • Use cedar or lavender to discourage moths in wool felt

Resting a hat on its brim flattens it over time, and the curve is very hard to restore. Upside down on the crown lets the brim keep its shape.

Travelling With a Felt Hat

Wear it rather than pack it when you can. If it has to go in a case, fill the crown with soft clothing, place it crown-down, and pack clothes around the brim so nothing presses on it. A hat takes up space and some weight — the luggage weight calculator helps plan the rest. For what else to take in cold months, see what to wear in Europe in winter.

Buying a Hat That Lasts

Care starts with fit. A hat that is too tight strains the felt every time you put it on. Measure properly with the hat size calculator, and read how a hat should fit, hat types and sizing, and the best hats for your face shape.

A good felt hat is one of the winter accessories worth investing in — worn often for many years, its cost per wear is low. The cost per wear calculator shows how low.

Frequently Asked Questions

How should I store a felt hat?

Upside down on its crown, on a hat stand, or in a hat box with tissue in the crown. Never rest it on its brim.

How do I clean a felt hat?

Brush it regularly with a soft natural-bristle brush in the direction of the nap. Lift marks with a dry sponge or felt eraser; avoid water and cleaning products.

What do I do if my felt hat gets wet?

Shake off the water, turn the sweatband out, and let it dry naturally resting on its crown, away from heat.

How do I reshape a felt hat?

Hold the area briefly over steam to soften it, reshape gently by hand, and let it cool. A milliner can reshape a valuable hat properly.

How should I pick up a felt hat?

By the brim, with both hands. Pinching the crown weakens the felt and can eventually crack it.

For background on the material, see felt and the craft of the hatmaker.

Hat Types and Sizing: How Each Style Should Be Sized

Not every hat is sized the same way. A felt fedora comes in exact sizes and has to fit precisely; a knit beanie stretches to fit almost anyone; a beret is often sold in a single size. Understanding hat types and sizing tells you how careful you need to be before ordering, and when a single measurement decides everything.

This guide covers ten common styles, how each is sized, and how much the size matters for each. More in our Size Guides section.

Structured hats in felt or straw need an exact size; knit and soft hats stretch and are far more forgiving. The more rigid the hat, the more the measurement matters.

The Four Ways Hats Are Sized

Sizing typeHow it worksHow precise it needs to be
FittedSold in exact sizes by head circumferenceVery — measure first
AdjustableA strap, drawstring or inner band sets the sizeA range, usually wide
StretchKnit or elastic fabric fits a range of headsForgiving
One sizeA single size meant to fit most headsCheck the stated range

Ten Hat Types and How They Are Sized

Fedora

A soft felt hat with a pinched crown and a medium brim. Usually fitted, sold in exact sizes. Measure carefully, because a fedora that is too small sits on top of the head and one too large drops over the ears.

Trilby

Similar to a fedora but with a shorter, angled brim. Fitted sizing, same care as a fedora.

Panama

A lightweight woven straw hat, often in a fedora shape. Fitted sizing. Straw does not stretch, so the size must be right from the start.

Wide-Brim Sun Hat

Straw or felt with a broad brim. Often fitted, sometimes with an adjustable inner band. The size matters because a wide brim catches the wind.

Cloche

A close-fitting, bell-shaped hat worn low on the forehead. Fitted sizing, and a snug fit is part of the style.

Beret

A soft, flat, round wool hat. Often sold in one size, with some stretch at the band. Very forgiving.

Beanie

A close-fitting knit hat. Stretch sizing, usually one size. The most forgiving hat there is.

Bucket Hat

A soft fabric hat with a downward-sloping brim. Often sold in S-M-L or one size, sometimes with a drawstring.

Baseball Cap

A soft crown with a stiff peak. Usually adjustable at the back with a strap or snap, fitting a wide range.

Boater

A stiff straw hat with a flat crown and flat brim. Fitted sizing, and rigid, so precise.

A natural straw panama hat with a black band. A cream cable knit beanie. A stone cotton bucket hat. A natural straw boater with a flat crown.

How Much the Size Matters, by Style

StyleSizingPrecision needed
Fedora, trilbyFittedHigh
Panama, boaterFittedHigh — straw does not stretch
Wide-brim sun hatFitted or adjustableMedium to high
ClocheFittedHigh
Bucket hatS-M-L or one sizeMedium
Baseball capAdjustableLow
BeretOne sizeLow
BeanieStretchVery low
Straw hats do not stretch. A panama, boater or straw sun hat that is too small will stay too small, so measure carefully before ordering one.

For any fitted hat, measure first and convert the number into the system the brand uses.

Full instructions are in how to measure hat size; for what a good fit feels like once the hat arrives, read how a hat should fit.

Choosing a Style

The right style depends on your face shape and your wardrobe as much as the size. A fedora works with tailoring and a trench coat; a beanie with casual layers; a panama with summer linen. The best hats for your face shape covers proportion, with the face shape detector if you are unsure of yours.

For travel, a panama or straw sun hat is one of the most useful things to pack for a southern European summer — see what to pack for Italy in summer. For winter, a felt hat is one of the winter accessories worth investing in, and how to store and care for a felt hat keeps it in shape. The personal style quiz helps decide which styles feel like you.

Frequently Asked Questions

What are the main types of hat?

Fedora, trilby, panama, wide-brim sun hat, cloche, beret, beanie, bucket hat, baseball cap and boater are among the most common.

Which hats need an exact size?

Structured hats in felt or straw — fedoras, trilbies, panamas, cloches and boaters. Knit and soft hats are far more forgiving.

Do straw hats stretch?

No. A straw hat that is too small will stay too small, so measure carefully before ordering.

What does one size fits most mean for hats?

The hat has stretch or adjustment designed to fit a common range of head sizes. Check the stated range if your head is smaller or larger than average.

Are beanies sized?

Usually not. Most beanies are one size and rely on the stretch of the knit to fit.

For background on the styles, see list of hat styles and the panama hat.